isaiah waters

graphic design + branding

I'm a passionate, young designer based in good ol' Pensacola, Florida. I've always cared about things looking good and functioning well, and now I want to help real people actualize real passions of their own.

Portrait of Isaiah Waters, brand designer based in Pensacola, Florida

a logo is step one. most designers stop there. i'd rather stay.

Once the brand exists, it has to live somewhere. On a website, on social, on the shirt the staff is wearing, on the sign above the door. I design the foundation, and I stick around to help the brand grow into the places it needs to go. Sometimes that means I make the next thing. Sometimes it means I bring in the right partner to make it. Either way, the brand stays consistent.

the website · the sign out front · the shirts · the social feeds · the business cards · the launch day


selected work

a curated look at recent projects.

what i do

branding. logo design. visual identity.

I am very passionate about the idea of a brand image extending well beyond a simple logo, typeface, and color palette. From social media templates that match your voice, to shirts that people actually want to wear, I want to help you build something more memorable than a shop with a cool logo. A cohesive brand image rests on the foundation of a strong ethos. I love helping people hone in on their "what" and "why" so that we can work out the "how" together.

logo design

A logo built for the long haul. Concepts, refinement, and a brand packet with your color palette, type, and usage guide. For founders who want a real mark, not a wordmark thrown together in an afternoon.

from $500
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brand identity

Everything in the logo package, plus a full visual system. Color palette, typography, usage guide, and the first applications of your brand. The foundation everything else gets built on.

starting at $1,800
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brand partner

An ongoing partnership for clients who want a brand designer on their team without hiring one. Monthly check-ins, on-demand design, quarterly brand photography, and first priority on new work.

starting at $750 / month
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the bigger picture

i'm one piece of a bigger puzzle.

After we get your brand identity refined and ready to apply, it's time to create a space for your brand to reside. A website or an app is a fantastic next step. I believe in the spirit of collaboration and work alongside some very talented individuals who know much more about coding and web design than I do. Together, we can help you create the perfect vessel for your brand.

who i work with

small businesses, churches, musicians, and people with a project they can't stop talking about.

I'm looking for clients who want a brand designer they can keep around. Not the cheapest logo. Not the fastest turnaround. Someone they call when the brand needs the next thing. If that's you, let's talk.

If you have a vision but feel unsure of where to begin, connect with me, and we'll chat! I don't charge for consultations, and I love hearing people talk about what they are passionate about. If you have the passion, I can bring the direction. Don't let your big ideas stay in your head; make them happen!